5th International CUST Business Research Conference (CBRC), 2016

5th International CUST Business Research Conference (CBRC), 2016

The 5th International CUST Business Research Conference (CBRC), 2016 was held on November 10, 2016 at the Capital University of Science & Technology (CUST). The theme of the conference was “Achieving Glocalization through Innovation and Value Creation”. Patron in Chief Prof. Dr. Muhammad Mansoor Ahmed (Vice Chancellor CUST), Advisors Dr. Arshad Hassan (Dean Faculty of Management and Social Sciences), Dr, Sajid Bashir (HoD Department of Management and Social Sciences), Conference Chair, Dr. Shazia Akhtar and Secretariat members (Mr. Umer Toor, Ms. Bizza Zainab, Ms. Aqsa Anum, Mr. Kamran and Mr. Haris Azhar) worked really hard to get atremendous response from international institutions of Germany, Malaysia, China, Japan, UAE, Philippines and Sweden as well as leading Pakistani Universities like Quaid e Azam University, Szabist, Riphah International University of Lahore, Karachi University, UST Bannu etc. in the form of 250 papers. Out of which 125 full papers were selected for oral presentations in the conference after double blind peer review process. 4 Best paper awards from 4 different domains have been selected by the panel of experts. Mr. Wahaj Siraj, CEO Nayatel and Mr. Usman Hayat Executive Director SECP were invited as Chief Guests. A total of 4 sessions were scheduled for today’s conference followed by research workshop by Dr. Omer Farooq (PhD Management from University of Aix-Marseille in France) and keynote speeches. Moreover a MOU has also been signed between the Capital University of Science and Technology, Islamabad and the University of science and technology, Bannu to undertake scientific and technical collaboration for the exchange of ideas, skills and techniques on problems of the mutual interest as agreed from time to time.

More than 300 people participated in the conference including scholars, entrepreneurs, experts and practitioners to make this event a tremendous success. The 6th CBRC,17 will take place in November 2017.

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