BBA program is specially designed to meet industry requirements in a changing global corporate environment and provides the right tools that allow students to achieve their career objectives. Being highly-regarded, the program opens up a world of opportunities for students who wish to develop a career locally or internationally. With more emphasis on project based work, the unique features of this BBA program helps the students to come up with meaningful solutions. This gives them the essential exposure to the manner in which a business would operate in Pakistan. Additionally a large number of professional and technical seminars are conducted where senior managers from the industry are invited to share their experiences with our students. Through the BBA program we help our students to have sufficient understanding of the business world which helps them to navigate challenges and opportunities in their careers in leading organizations.
Specialization Areas
- Finance
- Human Resource Management
- Marketing
ADMISSION REQUIREMENTS
- Higher Secondary School Certificate or Equivalent securing at least 45% marks in aggregate.
- CUST Admission Test / HEC Approved Test.
DEGREE REQUIREMENTS
Each candidate for the BBA degree is required to complete 131 Semester Credit Hours (SCH) as per the following detail:
| AREA | Cr. Hrs. |
|---|---|
| Compulsory Requirments | 29 |
| General Requirements | 24 |
| Discipline Specific Requirements | 72 |
| Project | 06 |
| Community Service | 0 |
Compulsory Requirements (29 Cr. Hrs.)
| Course Title | Code | Cr. Hrs. |
|---|---|---|
| English I | HMB1013 | 3 |
| English II | HMB1023 | 3 |
| Verbal Communication Skills | BCMB3033 | 3 |
| Business Communications | BCMB2033 | 3 |
| Pakistan Studies | HMB1002 | 3 |
| Islamic Studies | HMB1012 | 3 |
| Business Mathematics | MTHB2003 | 3 |
| Principles of Macroeconomics | ECOB1013 | 3 |
| Statistics for Business | MTHB3013 | 3 |
| Introduction to Computing + Lab | CSB1114 | 3+1 |
General Requirements (24 Cr. Hrs.)
| Course Title | Code | Cr. Hrs. |
|---|---|---|
| Introduction to Psychology | HMB2053 | 3 |
| Introduction to Sociology | HMB2063 | 3 |
| Introduction to Logic | HMB2123 | 3 |
| Managerial Ethics | MGTB3053 | 3 |
| Personal Management & Grooming | HMB1033 | 3 |
| Language I | HMB2xx3 | 3 |
| Language II | HMB3xx3 | 3 |
| Major World Religions | HMB2113 | 3 |
Discipline Specific Requirements
(a) Foundation Courses (27 Cr. Hrs.)
| Course Title | Code | Cr. Hrs. |
|---|---|---|
| Principles of Accounting I | ACCB2003 | 3 |
| Principles of Marketing | MKTB1003 | 3 |
| Business Finance | FINB3003 | 3 |
| Principle of Management | MGTB1003 | 3 |
| Business Information System | MISB1003 | 3 |
| Introduction to HRM | HRMB2003 | 3 |
| Legal Environment in Business | LAWB3003 | 3 |
| Business Research & Report Writing | RCHB3003 | 3 |
| Principles of Microeconomics | ECOB1003 | 3 |
(b) Core Courses (15 Cr. Hrs.)
| Course Title | Code | Cr. Hrs. |
|---|---|---|
| Principles of Accounting II | ACCB2013 | 3 |
| Management Information System | MISB4043 | 3 |
| Financial Management | FINB3013 | 3 |
| Marketing Management | MKTB2013 | 3 |
| Operation Management | MGTB4043 | 3 |
(c) Elective Courses (18 Cr. Hrs.)
| Course Title | Code | Cr. Hrs. |
|---|---|---|
| Entrepreneurship and Innovation | ENTB4003 | 3 |
| Organizational Behavior | MGTB4073 | 3 |
| Consumer Behavior | MKTB4033 | 3 |
| International Business Management | MGTB4133 | 3 |
| Cost Accounting | ACCB3033 | 3 |
| Introduction to Industrial Relations | HRMB3138 | 3 |
| World Trade Organization | MGTB3143 | 3 |
| Sales and Selling | MKTB4153 | 3 |
| E- Business | MISB4033 | 3 |
| Cyber Marketing | MKTB3213 | 3 |
Specialization Courses
(a) Finance Specialization (12 Cr. Hrs.)
| Course Title | Code | Cr. Hrs. |
|---|---|---|
| Money & Banking | BNKB4033 | 3 |
| Islamic Banking | BNKB3043 | 3 |
| Financial Market and Institutions | FINB4133 | 3 |
| Budgetary Control and Measures | FINB4053 | 3 |
| Auditing | ACCB4023 | 3 |
| Corporate Finance | FINB4103 | 3 |
| Financial Statement Analyses | FINB4123 | 3 |
| Public Finance | ECOB3123 | 3 |
| Portfolio Management | FINB4063 | 3 |
| Management Accounting | ACCB3053 | 3 |
(b) Management Specialization (12 Cr. Hrs.)
| Course Title | Code | Cr. Hrs. |
|---|---|---|
| Total Quality Management | MGTB3123 | 3 |
| Project Management | MGTB4093 | 3 |
| Supply Chain Management | MISB4183 | 3 |
| Customer Relationship Management | MKTB3233 | 3 |
| Business Policy & Strategy | MGTB3113 | 3 |
| Leadership | MGTB4113 | 3 |
ROAD MAP
Semester - 1
| Course Code | Course Title | Lec. Hrs | Lab. Hrs | SCH | |
| ECOB | 1003 | Principles of Microeconomics | 3 | 0 | 3 |
| MGTB | 1003 | Principles of Management | 3 | 0 | 3 |
| HM | 1002 | Pakistan Studies | 3 | 0 | 2 |
| HM | 1013 | English – I (Functional English) | 3 | 0 | 3 |
| CSEE | 1113 | Introduction to Computing | 3 | 3 | 3 |
Semester - 2
| Course Code | Course Title | Lec. Hrs | Lab. Hrs | SCH | |
| ECOB | 1013 | Principles of Macroeconomics | 3 | 0 | 3 |
| MISB | 1003 | Business in Information System | 3 | 0 | 3 |
| MKT | 1003 | Principles of Marketing | 3 | 0 | 3 |
| HM | 1023 | English – II (Communication Skills) | 3 | 0 | 3 |
| HM | 1033 | Personal Management & Grooming | 3 | 0 | 3 |
| HM | 1012 | Islamic Studies | 3 | 0 | 2 |
Semester - 3
| Course Code | Course Title | Lec. Hrs | Lab. Hrs | SCH | |
| ACC | 2003 | Principles of Accounting I | 3 | 0 | 3 |
| HRM | 2003 | Introduction to HRM | 3 | 0 | 3 |
| MTH | 2003 | Business Mathematics | 3 | 0 | 3 |
| HM | 2xx3 | Foreign Language – I | 3 | 0 | 3 |
| BCM | 3033 | Verbal Communication Skills | 3 | 0 | 3 |
| HM | 2053 | Introduction to Psychology | 3 | 0 | 3 |
Semester - 4
| Course Code | Course Title | Lec. Hrs | Lab. Hrs | SCH | |
| ACC | 2013 | Principles of Accounting II | 3 | 0 | 3 |
| BCMB | 2033 | Business Communications | 3 | 0 | 3 |
| MKT | 2013 | Marketing Management | 3 | 0 | 3 |
| HM | 2xx3 | Foreign Language – II | 3 | 0 | 3 |
| HM | 2063 | Humanities – I (Introduction to Sociology) | 3 | 0 | 3 |
Semester - 5
| Course Code | Course Title | Lec. Hrs | Lab. Hrs | SCH | |
| FIN | 3003 | Business Finance | 3 | 0 | 3 |
| MTH | 3013 | Statistics for Business | 3 | 0 | 3 |
| RCH | 3003 | Business Research & Report Writing | 3 | 0 | 3 |
| MGT | 3053 | Managerial Ethics | 3 | 0 | 3 |
| HM | 3xx3 | Humanities – II | 3 | 0 | 3 |
Semester - 6
| Course Code | Course Title | Lec. Hrs | Lab. Hrs | SCH | |
| ACC | 3033 | Cost Accounting | 3 | 0 | 3 |
| FIN | 3013 | Financial Management | 3 | 0 | 3 |
| MIS | 3043 | Management of Information Systems | 3 | 0 | 3 |
| LAW | 3003 | Legal Environment in Business | 3 | 0 | 3 |
| MG/FIN | 3xx3 | Specialization – I | 3 | 0 | 3 |
Semester - 7
| Course Code | Course Title | Lec. Hrs | Lab. Hrs | SCH | |
| ENT | 4003 | Entrepreneurship and Innovation | 3 | 0 | 3 |
| MGT | 4043 | Operation Management | 3 | 0 | 3 |
| MKT | 4033 | Consumer Behavior | 3 | 0 | 3 |
| MG/FIN | 3xx3 | Specialization – II | 3 | 0 | 3 |
| HM | 3xx3 | Social Science – II | 3 | 0 | 3 |
Semester - 8
| Course Code | Course Title | Lec. Hrs | Lab. Hrs | SCH | |
| MGT | 4073 | Organizational Behavior | 3 | 0 | 3 |
| MG/FIN | 3xx3 | Specialization – III | 3 | 0 | 3 |
| MGT | 4133 | International Business Management | 3 | 0 | 3 |
| MKT | 4153 | Sales and Selling | 3 | 0 | 3 |
| MG/FIN | 3xx3 | Specialization – IV | 3 | 0 | 3 |