Bachelor of Business Administration (BBA) program is specially designed to meet industry requirements in a changing global corporate environment and provides the right tools that allow students to achieve their career objectives. Being highly-regarded, the program opens up a world of opportunities for students who wish to develop a career locally or internationally. With more emphasis on project-based work, the unique features of this BBA program help the students to come up with meaningful solutions. This gives them the essential exposure to the manner in which a business would operate in Pakistan. Additionally, a large number of professional and technical seminars are conducted where senior managers from the industry are invited to share their experiences with our students. Through the BBA program we help our students to have sufficient understanding of the business world which helps them to navigate challenges and opportunities in their careers in leading organizations.

Program Educational Objectives (PEOs)

  PEO-1 The graduates will contribute competently and efficiently as business professionals.
  PEO-2 The graduates will demonstrate cross-discipline knowledge of core business functions.
  PEO-3 The graduates will exhibit preparedness to respect diversity and work ethically.

Program Learning Outcomes (PLOs)

   PLO-1 Cross functional Knowledge:

An ability to apply knowledge of mathematics, economics, management, marketing, and finance fundamentals, to the solution of complex business problems.

  PLO-2 Problem Analysis:

An ability to identify, formulate, research literature, and analyze complex business problems reaching substantiated conclusions using principles of management.

  PLO-3 Management Skills

An ability to demonstrate management skills while leading/managing business projects.

  PLO-4 Business Solution:

An ability to design solutions for complex business problems or processes that meet specified needs while maintaining business standards, cultural, societal, and environmental considerations.

  PLO-5 Communication

An ability to communicate effectively, verbally as well as in writing, in corporate settings.

  PLO-6 Entrepreneurial Skills:

Ability to exhibit entrepreneurial skills, necessary to implement new business ideas in an innovative way.

  PLO-7 Individual and Teamwork

An ability to work as an individual and in a team setting.

  PLO-8 Modern Tool Usage

An ability to identify and apply appropriate tools and techniques to create and disseminate business information.

  PLO-9 Corporate Social Responsibility

Corporate Social Responsibility: An ability to understand the responsibility of an organization towards the society at large and to contribute towards the betterment of society.

  PLO-10 Ethics

Apply ethical principles in professional manner, keeping in view the norms of society.

Specialization Areas

  • Management
  • Finance

Admission Requirements

  • Higher Secondary School Certificate or Equivalent securing at least 45% marks in aggregate.
  • CUST Admission Test /NTS Test/ HEC Approved Test.

Degree Requirements

The candidate is required to complete 132 Cr. Hrs. as per following details,

AREA Cr. Hrs.
General Education 39
Distribution Requirements 18
Discipline Specific Requirements:
i. Foundation Courses
ii. Major Courses
iii. Elective Courses
18
39
12
Core Courses 15
Business Project 06
Practical Lab Learning 00
Internship 00
Community Service 00
Total 132

General Education (39 Cr. Hrs.)

Course Title Code Cr. Hrs.
English I HMB1013 3
English II HMB1023 3
English III BCMB3003 3
Introduction to Psychology HMB2053 3
Computing and Analytics CSB1123 3
Mathematics MTHB2003 3
Pakistan Studies HMB1003 3
Language –I HMB2xx3 3
Introduction to Sociology HMB2063 3
Analytical Reasoning HMB2123 3
Statistics and Probability MTHB3013 3
Islamic Studies HMB1043 3
Language II HMB2xx3 3

Distribution Requirements (18 Cr. Hrs.)

Course Title Code Cr. Hrs.
Principles of Microeconomics ECOB1003 3
Principles of Macroeconomics ECOB1013 3
Personal Management & Grooming HMB1033 3
Managerial Ethics MGTB3053 3
Management Information System MISB3043 3
Legal Environment in Business LAWB3003 3

Discipline Specific Requirements

1. Foundation Courses (18 Cr. Hrs.)

Course Title Code Cr. Hrs.
Principles of Management MGTB1003 3
Principles of Accounting I ACCB2003 3
Business Information System MISB1003 3
Principles of Marketing MKTB1003 3
Introduction of HR Management HRMB2003 3
Business Finance FINB3003 3

(b) Major Courses (39 Cr. Hrs.)

Course Title Code Cr. Hrs.
Principles of Accounting II ACCB2013 3
Business Communication BCMB2033 3
Business Research Methods RCHB3003 3
Financial Management FINB3013 3
Cost Accounting ACCB3033 3
E-Business MISB4033 3
Entrepreneurship and Innovation ENTB4003 3
Operations Management MGTB4043 3
Consumer Behavior MKTB4033 3
Organizational Behavior MGTB4073 3
Business Policy and Strategy MGTB3113 3
International Business Management MGTB4133 3
Business Analytics MISB4053 3

3. Elective Courses (12 Cr. Hrs.)

1. Finance Specialization (12 Cr. Hrs.)

Course Title Code Cr. Hrs.
Money & Banking BNKB 4033 3
Islamic Banking BNKB3043 3
Financial Market and Institutions FINB4133 3
Budgetary Control and Measures FINB4053 3
Auditing ACCB4023 3
Corporate Finance FINB4103 3
Financial Statement Analyses FINB4123 3
Risk Management FINB4173 3
Portfolio Management FINB 4063 3
Management Accounting ACCB 3053 3

2. Management Specialization (12 Cr. Hrs.)

(a) Finance Specialization (12 Cr. Hrs.)

Course Title Code Cr. Hrs.
Total Quality Management MGTB3123 3
Project Management MGTB4093 3
Supply Chain Management MISB4183 3
Customer Relationship Management MKTB3233 3
Advanced Management MGTB4163 3
Advanced Management MGTB4163 3
Industrial Organization MGTB4173 3
Leadership MGTB4113 3

Note: If a student does not fulfill the specialization requirements but he/she has taken diversified courses, he/she shall be awarded a General BBA degree.

Project (06 Cr. Hrs.)

It is mandatory for every student to complete a Business Project following the 6th semester or after the completion of 90 credit hours of course work.

Internship and Practical Learning Lab

Each student is required to complete internship and practical learning labs after 4th semester for the award of degree.

Community Service

Each student is required to complete 65 hours community work, usually after 4th semester which would be a prerequisite for the award of degree.

Degree Duration

This is a four-year degree program comprising of 8 semesters. There will be a Fall and a Spring semester in each year. The summer semester will be utilized for Business Projects or deficiency courses. The maximum duration to complete the BBA is 7 years.

CGPA Requirement

A student is required to earn a minimum 2.00/4.00 CGPA on the completion of degree requirements.

SCHEME OF STUDIES

Semester - 1

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
HMB 1013 English-I 3 0 3
HMB 2053 Introduction to Psychology 3 0 3
CSB 1123 Computing and Analytics 3 0 3
MTHB 2003 Mathematics 3 0 3
HMB 1003 Pakistan Studies 3 3 3
HMB 2xx3 Language –I 3 3 3

Semester - 2

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
HMB 1023 English-II 3 0 3
HMB 2063 Introduction to Sociology 3 0 3
HMB 2123 Analytical Reasoning 3 0 3
MTHB 3013 Statistics and Probability 3 0 3
HMB 1043 Islamic Studies 3 0 3
HMB 2xx3 Language –II 3 0 3

Semester - 3

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
BCMB 3003 English III 3 0 3
MGTB 1003 Principles of Management 3 0 3
ACCB 2003 Principles of Accounting I 3 0 3
ECOB 1003 Principles of Microeconomics 3 0 3
MISB 1003 Business Information System 3 0 3

Semester - 4

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
MKTB 1003 Principles of Marketing 3 0 3
ACCB 2013 Principles of Accounting II 3 0 3
BCMB 2033 Business Communications 3 0 3
HRMB 2003 Introduction of HR Management 3 0 3
ECOB 1013 Principles of Macroeconomics 3 0 3

Semester - 5

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
FINB 3003 Business Finance 3 0 3
RCHB 3003 Business Research & Report Writing 3 0 3
HMB 1033 Personal Management & Grooming 3 0 3
MGTB 3053 Managerial Ethics 3 0 3
MISB 3043 Management Information System 3 0 3
PLLB 3010 Practical Learning Lab I 3 0 3

Semester - 6

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
LAWB 3003 Legal Environment in Business 3 0 3
FINB 3013 Financial Management 3 0 3
ACCB 3033 Cost Accounting 3 0 3
MGTB 4043 Operations Management 3 0 3
MG/FIN 3xx3 Elective – I 3 0 3
PLLB 3020 Practical Learning Lab II 3 0 3

Semester - 7

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
MISB 4053 Business Analytics 3 0 3
ENTB 4003 Entrepreneurship and Innovation 3 0 3
MKTB 4033 Consumer Behavior 3 0 3
MGTB 4073 Organizational Behavior 3 0 3
MG/FIN 4xx3 Elective – II 3 0 3
PLLB 4030 Practical Learning Lab III 3 0 3

Semester - 8

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
MGTB 3113 Business Policy and Strategy 3 0 3
MG/FIN 4xx3 Elective – III 3 0 3
MG/FIN 4xx3 Elective- IV 3 0 3
MGTB 4133 International Business Management 3 0 3
MISB 4033 E-Business 3 0 3
PLLB 4040 Practical Learning Lab IV 3 0 3